Executive Summary
AI and NLP driven innovation delivered through agile innovation squads to experiment, validate, and shape next‑generation advisory experiences.
Business Challenge
- Manual and time‑intensive portfolio reviews impacting advisor productivity
- Limited ability to extract insights from unstructured documents and reports
- Inconsistent product comparison and recommendation processes
- Need to test AI‑driven advisory use cases without disrupting core systems
Business Challenge
- Manual and time‑intensive portfolio reviews impacting advisor productivity
- Limited ability to extract insights from unstructured documents and reports
- Inconsistent product comparison and recommendation processes
- Need to test AI‑driven advisory use cases without disrupting core systems
Our Solution
- Formed dedicated innovation squads combining business, data science, engineering, and design stakeholders
- Ran AI experimentation sprints to pilot portfolio review, product comparison, and recommendation use cases
- Applied NLP and AI models for document ingestion, text extraction, and insight generation
- Delivered rapid Proof‑of‑Value implementations, iterating based on advisor feedback and adoption signals
Key Results and Benefits
- Reduced manual effort in portfolio analysis and client preparation
- Faster, more consistent AI‑driven investment insights
- Improved advisor productivity and decision support
- Validated AI use cases ready for controlled scale‑up
Impact Metrics
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About ITC Infotech
ITC Infotech is a leading global technology services and solutions provider, led by Business and Technology Consulting. ITC Infotech provides business-friendly solutions to help clients succeed and be future-ready, by seamlessly bringing together digital expertise, strong industry specific alliances and the unique ability to leverage deep domain expertise from ITC Group businesses. ITC Infotech is a wholly owned subsidiary of ITC Ltd., a 100-plus-year-old diversified conglomerate with businesses spanning Hotels, Consumer Goods, Paperboards & Packaging, Agri Business, and Information Technology. ITC Ltd. has been in the hospitality business for over 4 decades. It has over 100 properties across 70+ destinations. The hospitality practice at ITC Infotech is 800+ people strong and most have experience in the hospitality domain leading to a high-quality IT service experience for its hospitality customers.




