The combined edge for Smart Loyalty

Our offerings are a combination of capabilities powered by the intelligent loyalty platforms and our loyalty adjacent services. While the platforms allow for real-time customer profiles management, execution of action-based promotions, orchestration of cross-channel campaigns, and next best action recommendations, ITC Infotech’s Design thinking led approach enables redefining of customer journeys for meaningful experience creation. Our prebuilt accelerators like data migration kit, partner data management solution and API toolkits help reduce implementation costs and timelines significantly.

Value Proposition

The partnership between leading loyalty platform providers and ITC Infotech brings the best of both worlds together – a world class platform and a recognized provider of world class loyalty services. Combining the rich features of leading loyalty platform providers with our expertise and accelerators, allows us to reduce the gap between loyalty vision and execution. Key highlights include – Easy adoption to a cloud-based modern loyalty platform, simplified integration across all touchpoints, and transforming transactional interactions into personalized engagements.



SessionM, a MasterCard company, offering comprehensive cloud-based customer engagement and loyalty platform, that has been ranked high by analysts like Gartner and Forrester alike. SessionM powers customer engagement for some of the world’s biggest brands and best companies. The platform has a customer data platform at its core, with modules for loyalty, campaign and offer management interacting seamlessly to provide an effortless E2E customer engagement capability. The intelligent platform also provides built-in rich analytics powered by AI/ML models enabling activation of loyalty members in a contextualized, real-time manner.

ITC Infotech has built a cloud-based enterprise Loyalty solution framework on the trusted, scalable and matured Salesforce Platform. It is Salesforce Security Review certified solution on AppExchange. The loyalty solution framework is domain agnostic, enabling customers to easily define their industry-specific loyalty layer. The solution comes with ready templates for Hospitality, Travel, Retail, CPG domains for B2B, B2C and B2E segments. It helps the business become more responsive by quickly configuring and deploying loyalty promotions, measuring their ROI and improving overall loyalty revenue. The solution comes with ready integrations with Salesforce Sales, Service, Marketing, Community, Commerce and Einstein Analytics with omnichannel customer enablement.

Retail Case Study

Airline Case Study

Hospitality Case Study



An integral part of Customer Intelligence Platform


Check out how we can help you in transforming your business and build an exceptional experience for your customers using our smart loyalty platform.

Airline & Hospitality Industry: End-To-End Journey

Food Service Industry: End-To-End Journey