Transforming digital marketing campaigns into conversations,

is #Digitaligence at work!

Mindshare translates to market share in today’s dynamic. Digital channels are powerful tools for improved brand engagement that converts lagers into leaders. They make interactive marketing more personal, focused and effective than ever before.

Using digitaligence creatively helps clients reach and convert leads into customers, and retain and engage them in a targeted and measurable way. Precision purchase predicting, accurate recommendation and optimized dynamic campaigning help drive better engagement across inbound marketing, remarketing and targeted marketing efforts.

Interactive Marketing

Interactive Marketing


ITC Infotech has powered some of the biggest FMCG brands with rich digital marketing insights, robust strategies and powerful creative executions. Hyper-local knowledge complements our strong business domain expertise, scalable industry solutions, customized delivery models, and robust systems and processes to deliver transformational results for clients.

Tapping into trends with social media listening and search engine metrics, enabled across a variety of digital devices, platforms and experiences, help clients reach out more personally and meaningfully.


  • Digital operations hub and marketing automation
  • Digital marketing outcome-based consulting
  • Flexible web analytics and social listening dashboards
  • Automated social media command center
  • Integrated brand engagement campaigns
  • Digital marketing maturity assessment


  • Digital marketing technology consulting
  • Enabling marketing platforms – CMS, DAM, e-commerce and m-commerce
  • Performance advertising and campaign management
  • Affiliate and e-mail marketing
  • Programmatic media buying
  • Dynamic tag management
  • Social listening and web analytics
  • Media mix modeling and conversion rate optimization
  • Digital experience design – UI/UX
  • Content creation and marketing
  • Community management
  • Content personalization and localization


Case study

Integrated Technology Platform for Improved UX & Better Customer...

The client needed to revamp the existing website to create an integrated platform capable of hosting responsive and ...

Case study

Responsive User Friendly Portals Enhances Customer Satisfaction

The portals of a newly licensed health insurance company were not customer friendly and lacked some basic features ...


Delivering competitive advantage through Customer Experience
View select case study snapshots of how ITC Infotech has transformed Customer Experience for companies across industries including Retail, Hospitality, Airlines & Travel and Consumer Goods.

iTech 2016: AR/VR Hackathon

iTech 2015 – IoT Hackathon

Integrated CX Solutions for Sales, Marketing & Service

Marketing Automation – Get Ahead, Star Ahead




Of the world was connected to the internet in 2015


Technologies will bring products to life, creating an interactive experience

By 2030

Demand from the global middle class is likely to grow from US$ 21 trillion to US$ 56 trillion

Put #Digitaligence to work for you. Get in touch with us now!

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Contact Us | Sitemap | Corporate Identity Number: U65991WB1996PLC077341 | For any queries or grievances contact Mr. Jay Shah at

Registered Office: Virginia House, 37 J. L. Nehru Road, Kolkata - 700071, India.

Phone: +91-80-2298 8331-37