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The Right Ergonomics for the Right Automotive Design

Whitepaper

The Right Ergonomics for the Right Automotive Design

Advances in automotive technology, a highly competitive industry, combined with financial limitations are continuously setting new challenges for the ergonomic design of cars. With increasing customer expectations and emphasis on user satisfaction by the automotive industry, ergonomics has become a key vehicle attribute and products need to be designed with a combination of features that provide increased functionality, comfort, convenience, safety, and craftsmanship.

Improving Distribution Process & Cost Efficiency through GPS-based Vehicle Tracking Solution for a FMCG Major

Case study

Improving Distribution Process & Cost Efficiency through GPS-based Vehicle Tracking Solution for a FMCG Major

The client and its Wholesale Distributors (WD's) lacked the support infrastructure needed to monitor the movement of vehicles used for distribution of goods to the retail outlets. This made them susceptible to under-utilization and for non-official purposes, hindering productive market coverage.

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Creation of centralized Material, Customer & Vendor master data improves management decision making

Case study

Creation of centralized Material, Customer & Vendor master data improves management decision making

Disparate management data across the global enterprise, with multiple entries for the same item.

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Improving Marketing RoI through Analytics Driven Campaigns

Case study

Improving Marketing RoI through Analytics Driven Campaigns

The client had limited knowledge about their customers. Despite having a loyalty program in place, customer churn in the premium segment was high. Also, lack of insights was leading to ineffective campaigns and high marketing spends.

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