Guest Services (PatrOne) With increasingly demanding and discerning customers, the hospitality industry is faced with the uphill task of delivering exceptional customer experiences across channels in the face of increasing competition from new entrants. Leading hospitality companies are partnering with ITC Infotech to better understand their guests by anticipating the needs of guests at each level of their service. ITC Infotech’s PatrOne solution facilitates hospitality associates to deliver precise and swift service to hotel guests. Most hotels store large amounts of data – such as guest preferences and history in property management systems. Our PatrOne solution leverages this generally underutilized data to drastically improve the guest experience factor by enabling dynamic interactions and predictive service between hotel and guests. This ‘all under one roof’ app enables patrons to access a range of services found in the hotel unit alongside information on their loyalty program. Through our solution, hotels are able to leverage the tremendous potential of advanced technologies – like RFID, Wi-Fi, location-based system (LBS) and mobility – interfaced and integrated with enterprise systems like PMS, BMS, ERP and CRM, to deliver higher level of customer satisfaction while automating the hotel’s operations.