January
17, 2017

Athleisure: the emerging fashion statement that is becoming the new

January 17, 2017 | WhichPLM

Athleisure: the emerging fashion statement that is becoming the new

Athleisure describes the trend for wearing workout wear all day: taking leggings and yoga pants around town, or even wearing trainers at the workplace. It’s essentially comfortable, high-performance, luxurious workout wear that goes all the way from the workplace to yoga studio to the neighborhood coffee shop. Over the last decade, athletic wear has gained so much popularity that it has carved out a place of its own in the apparel industry, leading to the term “athleisure”(athletics + leisure). The cultural shift towards less formal wear has only helped increase its acceptance.

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